Innovative AI-driven technology brand TECNO has officially launched the new CAMON 40 Series—its most advanced AI smartphone lineup to date. Leading the campaign is Filipino pop icon Sarah Geronimo, who joins as the official brand ambassador.
The new CAMON 40 Series includes three models: CAMON 40 Premier 5G, CAMON 40 Pro 5G, and CAMON 40, all equipped with cutting-edge AI imaging technology and powerful features for creativity, productivity, and efficiency.
“Sarah Geronimo and the TECNO CAMON 40 Series are a perfect match. Her star power and ability to connect with millions of Filipinos align with TECNO’s goal to empower users to capture life’s best moments with innovative smartphones,” said Nana Chen, TECNO Region Marketing Director.
“I love the TECNO CAMON 40 Series because now I can take tons of photos of my fur baby—even when we’re moving around! With the CAMON 40, I can capture moments that used to be blurry,” shared Sarah. “I’m also excited to use FlashSnap during performances to share perfect moments with my fans.”
With TECNO’s partnership with Sarah Geronimo, the CAMON 40 Series is poised to bring perfect snaps and create meaningful connections between fans and loved ones—perfect moments, captured.
AI One-Tap FlashSnap: Next-Level Mobile Photography
The CAMON 40 Series revolutionizes mobile snapshot photography through AI-powered FlashSnap technology. With an intuitive One-Tap Button, users can instantly capture vivid, dynamic moments.
The FlashSnap feature leverages multi-frame AI processing, reducing noise and enhancing image clarity. TECNO’s BestMoment AI algorithm intelligently detects motion patterns, ensuring sharp and accurate captures even in fast-moving scenes.
Flagship Camera Specs for Stunning Photography
The CAMON 40 Premier 5G boasts a 50MP Sony LYT-701 Ultra Night Camera, which collects 56.25% more light than competitors and delivers ultra-clear images. Its ultra-fast shutter captures motion 2,600 times faster than a human blink.
Supporting features include a 50MP Ultra-Wide Camera, 50MP Periscope Telephoto Camera, and 50MP Autofocus Front Camera, capable of 4K 60fps Ultra Night Video with an independent imaging chip. The whole lineup features 50MP eye-tracking selfie cameras for precise and flattering selfies.
The CAMON 40 Pro 5G earned a DXOMARK camera score of 138, ranking it No.1 in the Global Photography Ranking under $600 and the first smartphone of 2025 to receive the DXOMARK Smart Choice Label.
TECNO’s Most Advanced AI Smartphone Experience
The CAMON 40 Series introduces TECNO’s most intelligent AI smartphone experience, powered by the MediaTek Dimensity 8350 Ultimate AI Processor, offering a massive 330% AI performance boost.
TECNO AI delivers real-world utility through features like:
- AI-Powered 360° Call Assistant: Call Noise Cancellation, Real-time Call Translation, Auto Answer, and Call Summaries.
- Universal Tone: Advanced skin tone representation for inclusive portraits.
- AI Image Extender: Reconstructs complex scenes beyond frame limits.
- AI Editing Tools: AI Eraser 2.0, AIGC Portrait 2.0, AI Perfect Face, and AI Sharpness Plus.
The AI suite also includes:
- AI Writing for content creation
- Circle to Search with Google
- Real-Time AI Translate with Bluetooth
- Ella AI Assistant for voice and screen-based tasks
Durable Yet Stylish: Built to Perform, Designed to Impress
Engineered for real-world performance, the CAMON 40 Premier 5G and CAMON 40 Pro 5G feature IP68/IP69 dust and water resistance. The CAMON 40 is rated IP66. All models include Corning® Gorilla® Glass 7i, 360° Drop Resistance, and SGS 5-Star Certification.
The design also gets a premium update, introducing a Swan-neck Curve and Space Ring camera with watch-grade textures. Multimedia gets a boost with Ultra Bright AMOLED screens, Stereo Dual Speakers, Dolby Atmos, and long-lasting battery life.
CAMON 40 Series Prices and Availability in the Philippines
Available starting April 24, the CAMON 40 Series is priced as follows:
- CAMON 40 – PhP9,999 (available online and offline)
- CAMON 40 Premier 5G – PhP21,999 (available online and offline)
- CAMON 40 Pro 5G 8+256 – PhP12,999 (exclusive TikTok first sale: PhP10,999 from April 24–30)
- CAMON 40 Pro 5G 12+256 – PhP14,999 (Shopee first sale: PhP12,999 from April 24–30)
First sale buyers will receive CAMON premium gift sets worth PhP1,999 including a Bluetooth speaker and power bank.
Color options:
- CAMON 40: Glacier White, Galaxy Black
- CAMON 40 Pro 5G: Glacier White, Galaxy Black, Emerald Lake Green
- CAMON 40 Premier 5G: Galaxy Black, Emerald Lake Green
Pre-Order Offline and Get Exclusive Perks
Pre-order the CAMON 40 Pro 5G from April 24 to May 10 in TECNO offline stores to receive:
- CAMON Premium Gift Set
- Up to PhP2,000 discount depending on the model
- Boosted T-Spot points: up to 2,500 points
Claiming period: May 11 to 25, 2025
Pre-order online at: TECNO Pre-order Page
You can also purchase any CAMON 40 Series unit via 0% installment plans with up to 12-month terms, paying as low as PhP27 per day. Offline purchases from April 24–May 10 include an additional PhP500 rebate.
