TCL, a global consumer electronics brand, one of the world’s top two TV brands, and the No.1 Panel TV brand in the Philippines, recently unveiled its latest innovation: the TCL NXTFRAME TV. The company introduced the product at the “Seamless Art, Beyond Space” exhibit, which highlighted the TV’s unique capability as a ‘living canvas.’ This allows NXTFRAME TV to adapt and enhance artwork in real-time, creating a truly immersive experience for viewers.
“Our aim for the whole exhibit is Blending Art and Technology. We chose pop art as an ideal theme because of its vibrant, visually engaging nature, which attracts attention and creates a dynamic atmosphere. It blends art with consumer culture, aligning perfectly with the TCL NXTFRAME TV’s fusion of technology and artistic display,”
Joseph Cernitchez, TCL Brand Manager
This theme beautifully captured the essence of the TV, as it merges modern technology with artistic expression.
Four Filipino artists collaborated with TCL to turn the TCL NXTFRAME TV into a dynamic canvas, showcasing its ability to transform art into an evolving display.
Seamless Art, Beyond Space
A Gamer’s Journey: From Analog to Digital
Chill, known for merging Filipino culture with urban themes, contributed “A Gamer’s Journey: From Analog to Digital.” Inspired by games, anime, and movies, his art reflects technology’s evolution and its role in daily life. “My work celebrates nostalgia and inspires hope for future generations, showing technology as a tool for creativity and understanding,” he shares.
Different Vision
Contemporary artist Reynold Dela Cruz presented “Different Vision,” exploring how images defy singular definitions. His complex layering of images symbolizes how human perception works on various interpretive levels. “I am honored to have contributed to this groundbreaking exhibit. “Fusing my art with TCL’s technology was truly rewarding,” shares Reynold Dela Cruz.
BamBam and Friends
Pop-surrealist RA Tijing brought his work “BamBam and Friends” to life on the TCL NXTFRAME TV, inspired by his European art residency and Black Sheep character. The piece also tells stories of the friendships he made and even the delivery boys he encountered. Tijing praised the NXTFRAME TV: “Its vibrant colors and sleek design perfectly complement my paintings,” he said.
Recent Works
Ronson Culibrina, a young Filipino contemporary artist with recognition both locally and internationally, also took part in the exhibit. Known for his works inspired by daily life, Culibrina’s experience with the TCL NXTFRAME TV was transformative. He expressed that the TV’s technology brought his artwork into a new dimension. “The TCL NXTFRAME TV fused color and technology, seamlessly blending art into each space,” Ronson Culibrina said.
The “Seamless Art, Beyond Space” exhibit highlighted TCL NXTFRAME TV’s role in revolutionizing art and underscored TCL’s commitment to fostering creative innovation.
Experience the TCL NXTFRAME TV for yourself by visiting TCL Philippines’ official website or checking out their social media pages on Facebook and Instagram for more information.
